How to Impress a New Business Client
In business, they have a phrase that goes – ‘First impression is the last impression’, and no truer words have ever been uttered. The truth is the very first encounter we have with a person leaves a lasting impression on them that could be critical to your business. Our Connecticut limo service has spent a fair number of years interacting with clients, most of whom are new clients. We have learned that once a client has had a wonderful experience with your business, they are more likely to come back for repeat business, and this knowledge has enabled our business to grow exponentially in just a few years. We have therefore put together a few tips that have worked for us in leaving positive and lasting impressions in the eyes of your clients. Good luck!
Hire a Limo
Hiring a corporate limo service like our Connecticut car service for a new client, especially when they are from out of town, shows them just how much your business values them. It is basic human instinct to want to associate yourself with people who show you appreciation and consideration. This law applies equally to business and once a new client feels cherished and respected, they will more than likely want to keep working with you and your business.
Do Your Homework
Conduct your research on your client and their industry prior to meeting them. As much as you are going to ask your new client a lot of clarifying questions, you should already have some insight into what it is that they do and what it is that they might be expecting; your meeting should not be the first time you are thinking about these questions. New clients will always find you capable and knowledgeable if you can demonstrate you know something about their needs even before they have fully expressed them.
Take hand-written notes during all your client meetings, whether they are via Skype, on phone, or in person. Recording all the important things you and your client are discussing guarantees that you do not lose or forget anything that you have spoken about and that you will be able to deliver on everything the client needs from you. Moreover, it will demonstrate to the client that you are focused and engaged and that you take their concerns seriously.
Don’t be too Eager
Understand that this is your first meeting and you have to play it cool to avoid coming off as desperate. The very first meeting should be solely dedicated to understanding your client and his/her organization as opposed to closing a deal. However, this does not mean that you will pass up an opportunity to close during your first meeting; if the opportunity presents itself, take it.
Be Honest and Professional
Exaggerating your capabilities and credentials will not work out in the long-run and it puts your business’s reputation at stake. It is an unethical practice that you may never recover from and that may lead to the eventual collapse of the business. So, if you are a new business, demonstrate enthusiasm and zeal, but do not fake your portfolio to impress new clients.
Pride Connecticut Limo is a leading limo company serving Connecticut and the Tri-State area. We specialize in high quality chauffeured transportation that is complimented by a number of late mode luxury sedans, corporate SUVs, stretched limousines, passenger vans and super-stretch SUVs.